Saturday, May 30, 2020

Love your Recruiter

Love your Recruiter I came across a post about three weeks ago that talks about the relationship between a job seeker and a recruiter. Ive blogged a few times on developing a relationship with some recruiters (whether you are looking for a job now or not), and most recently on understanding recruiters. In this specific post veteran recruiter Rob Merrill talks about a tough week he had when either job seekers (aka, candidates) or the hiring HR basically didnt work within the system he was left out and lost money. He put in lots of work, did his job and facilitated meetings, but some shady things happened behind his back, which is uncool. SO WHAT, you might ask, HES A RECRUITER AND HELL MAKE BANK FROM SOMEONE ELSE! Well, Rob is a nice guy (I know him personally, just saw him a few nights ago). If he feels that you have done something unethical, he is not going to be there for you next time. Whether you are HR or a job seeker, the trust is lost, and he isnt going to work for you! You might not care now, but there will be a time when you need him (trust me ;))! It is critical that you understand what recruiters are, how they work, what motivates them, etc. You may not need them now, but if you ever get in a serious job search youll want them in your corner, actively helping you. In the first month that I was laid off I say that I developed relationships with 29 recuiters. Let me go into a little more detail. I sent my resume to and called 29 recruiters. I had, on my spreadsheet (pre-JibberJobber, of course) notes to follow up with them each week, or every two weeks. Want to know the results? They stank. I was just another guy who was looking for a job. Even though I had a super-high sense of urgency to get a job, they didnt have a high sense-of-urgency to help me. In fact, they had no sense of urgency for Jason Alba, and most didnt even call or e-mail back. I dont blame them for being lame, I just didnt understand how it works. You know that if I had a few that I had relationships with, they would have been hunting for a job for me on the day I called them. But that is based on developing those relationships! Do me a favor no, do yourself a favor. Go to recruiting.com and browse the posts there. Look for a recruiter that might fit you industry, or your personality. Or, google for a recruiter in your area. The time to begin this relationship is NOW, not when you need it! Ive seen this relationship really pay off, but it was established before the job was lost. Love your Recruiter I came across a post about three weeks ago that talks about the relationship between a job seeker and a recruiter. Ive blogged a few times on developing a relationship with some recruiters (whether you are looking for a job now or not), and most recently on understanding recruiters. In this specific post veteran recruiter Rob Merrill talks about a tough week he had when either job seekers (aka, candidates) or the hiring HR basically didnt work within the system he was left out and lost money. He put in lots of work, did his job and facilitated meetings, but some shady things happened behind his back, which is uncool. SO WHAT, you might ask, HES A RECRUITER AND HELL MAKE BANK FROM SOMEONE ELSE! Well, Rob is a nice guy (I know him personally, just saw him a few nights ago). If he feels that you have done something unethical, he is not going to be there for you next time. Whether you are HR or a job seeker, the trust is lost, and he isnt going to work for you! You might not care now, but there will be a time when you need him (trust me ;))! It is critical that you understand what recruiters are, how they work, what motivates them, etc. You may not need them now, but if you ever get in a serious job search youll want them in your corner, actively helping you. In the first month that I was laid off I say that I developed relationships with 29 recuiters. Let me go into a little more detail. I sent my resume to and called 29 recruiters. I had, on my spreadsheet (pre-JibberJobber, of course) notes to follow up with them each week, or every two weeks. Want to know the results? They stank. I was just another guy who was looking for a job. Even though I had a super-high sense of urgency to get a job, they didnt have a high sense-of-urgency to help me. In fact, they had no sense of urgency for Jason Alba, and most didnt even call or e-mail back. I dont blame them for being lame, I just didnt understand how it works. You know that if I had a few that I had relationships with, they would have been hunting for a job for me on the day I called them. But that is based on developing those relationships! Do me a favor no, do yourself a favor. Go to recruiting.com and browse the posts there. Look for a recruiter that might fit you industry, or your personality. Or, google for a recruiter in your area. The time to begin this relationship is NOW, not when you need it! Ive seen this relationship really pay off, but it was established before the job was lost.

Tuesday, May 26, 2020

Does Your Customer Service Policy Support Your Brand Vision - Personal Branding Blog - Stand Out In Your Career

Does Your Customer Service Policy Support Your Brand Vision - Personal Branding Blog - Stand Out In Your Career Before there was unlimited long distance, phone service carriers battled for customers by offering the lowest prices in long distance service. During that time, I was an MCI customer who spent a great deal of time on the phone. One day, I saw an MCI commercial that offered a lower per minute long distance pricing than I was paying. This was not a short-term introductory price, but an ongoing lower rate. So I called and asked if I could get the lower rate. I was told that the lower rate was for new customers only. The experience always stuck with me because it didn’t make sense that MCI would treat its existing customers worse than strangers. Of course MCI isn’t the only company to neglect current customers in its quest to get new ones. Many businesses are guilty of wooing new customers and clients with great offers, only to ignore them once they’re hooked. What these companies don’t realize is that customer service speaks directly to brand perception and done poorly, can hurt the business. On the other hand, customer service done right, means lower marketing costs because it’s less expensive to keep a customer or convert a referral from an existing customer than get a new one in a cold market. Customer service should be a part of every business’ marketing plan and fit directly with the brand message they want to convey. Here’s some tips on how to do that. 1)  Have a clear vision and mission for your brand. Companies like to throw around customer-centered slogans about trust and quality service, but these concepts mean nothing if the service the customer received isn’t honest or good. Develop a brand vision that arent just words that sound good, but instead reflect the experience you want your customer to receive. 2) Build your customer service policy around your brand vision. Dominos Pizza wanted to be known as the place that could deliver in 30 minutes or less. To that end, it created a policy that the pizza was free if delivery took more than 30 minutes. The idea is to match your customer service policy directly to the value you want to give your customer. If your brand vision is personalized service, then clients shouldn’t have to navigate automated phone systems to get help. 3) Follow-up. I mentioned in an earlier post about how an HP customer service rep follow up with me several days after I’d called about a tech issue. I’ve received follow up calls after buying a car and once after buying a house. You increase your brand value when customers believe you care about their experience after the sale, which can easily and affordably be done with a call or a personalized note. 4) Say thank you. Consumers have choices today and many choose businesses that make them feel appreciated. Again, this isn’t about a token, “Have a nice day” at the end of the customer transaction. Instead, it’s an occasional email or note, maybe with a coupon as a thank you for an order or for being a valued client. 5) Ask for feedback.  More and more Im seeing businesses that offer entry to win a shopping spree in return for giving feedback. Some stores have their sales people circle the website or phone number on the receipt so the customer is sure to see it. These businesses understand positive brand name starts with the customer experience and the best way to understand that is by asking. And to increase the odds of a customer giving feedback, they’re offering an incentive. Feedback can be asked in a variety of ways including email, online surveys, or social media. Even the best companies with the most positive brands will have the occasional unhappy customer. But through a customer service policy that reflects and supports the business brand, a company is in a better position to convert an unhappy one-time customer into a happy repeat customer. Author: Leslie Truex  is a career design expert who has been helping people find or create work that fits their lifestyle goals since 1998 through her  website Work-At-Home Success. She is the author of “The Work-At-Home Success Bible” and “Jobs Online: How To Find a Get Hired to a Work-At-Home Job”. She speaks regularly on career-related topics including telecommuting and home business.

Saturday, May 23, 2020

Researching employers and careers outside Manchester University of Manchester Careers Blog

Researching employers and careers outside Manchester University of Manchester Careers Blog Left Manchester for pastures new? The latest post in our series on researching careers in honour of National Libraries Day!   This builds on the advice in Sarahs post about researching employers. If you have moved away from Manchester you may find that the Careers Service only advertises a limited selection of vacancies on CareersLink in your area.   We have fantastic links with big employers operating nationally and also small and medium sized local businesses, but we do not have as many close contacts with small businesses in other UK regions. But as always we can offer advice and suggestions of how you can identify opportunities. Some resources to try: Local press most of us get free newspapers posted through our door, but have you looked to see if they advertise jobs? You may be surprised at the gems that can sometimes be found in even the tiniest paper. Take a more systematic approach and search the Newspaper Society to find out which papers cover your area. Chambers of Commerce Search the members of your local Chamber of Commerce. This is a great way of identifying small local businesses. Local library Many larger branches have specialist business libraries. Ask the librarian for suggestions of resources you could use, often they will have searchable directories of local companies. For instance, if you are proficient in a language see if you can search for companies that have links with a particular country, they will be most interested in your skills. Friends and family Tell everyone you know what you are interested in, you never know who will hear about a possible job or mention you to a possible employer! Advice about networking. All Graduate employers job hunting SME

Monday, May 18, 2020

CCG Podcast 26 Amanda Abella Interviews Classy Career Girl Asking For a Raise

CCG Podcast 26 Amanda Abella Interviews Classy Career Girl Asking For a Raise PODCAST: Click play above or right click here and save link as to download or subscribe on iTunes. Leave a quick review and rating  here on this link,  I would really appreciate it! Did you know we have a podcast! We are already on episode 26!!  I cant believe it!  Feel free to download the podcast and listen to it while your driving, working out or working.  Check out iTunes for all of the podcasts we have done so far. Enjoy! SHOW TOPICS: Amanda Abella from AmandaAbella.com interviewed Classy Career Girl, Anna Runyan Anna shares why she started  ClassyCareerGirl.com and how it has opened doors for her career Anna shares why it may seem that women are holding back in the workplace Anna shares what women can do to step up and get ahead Anna shares step-by-step instructions about how to ask for a raise (and get it!)

Friday, May 15, 2020

What Should Be Included on a Resume Writing For Educators

What Should Be Included on a Resume Writing For EducatorsResume writing for educators has become more popular. In fact, educators are in such high demand that they are receiving double digit pay increases. However, what exactly should be included on the resume? This article aims to help answer that question.An educator is in the education field because they enjoy helping children to learn and grow. They believe that teaching is an art form. In order to teach effectively, they need to use words and pictures as well as play with their students. Many times, teachers will use multimedia such as audio CDs and DVDs. Learning something new, in this case something new learning, can be a difficult task for even the most gifted educator.In order to be successful in the education field, it is important that you possess several traits. These include communication skills, time management skills, and attention to detail. These skills are essential to succeed in this highly competitive profession. You also need to possess the perseverance, self-motivation, and self-discipline. Not only that, but you also need to have a passion for what you do.You also need to be prepared to teach for the rest of your life. Your resume should be written in such a way that it provides a realistic picture of what you can accomplish as an educator. It is important that you include all of your achievements, special talents, and academic degrees. However, do not leave out your personal accomplishments. On top of all of this, you should highlight any community activities you are involved in, as well as awards and recognition you may have received.In addition to this, you should highlight your resume by including areas of interest. For example, if you were a student of classical music, you should include information about your studies, which included composition, theater, and music. If you were in the military, you should mention your leadership positions within your unit. As well, you should list yo ur education and any other relevant information in this area as well. If you were in a fraternity or sorority, you should mention it.Finally, you should include a special skill that you have developed in addition to your education. For example, if you worked in a doctor's office, you could list that as a career area. You should also list how many years you worked there. In addition, you could also list the number of patients you had. For some jobs, this is not mandatory, but for others, they want to know how many patients you have helped.Remember, your resume should be completely different from a person who is seeking a job as a secretary. It should also contain information that is related to the work that you did. If you served as a member of the board of a school committee, mention that as well.Resume writing for educators is no easy task. With so many people in this career, it is important that you don't leave anything out. As long as you have provided yourself with all of the in formation needed, you should find the job application process quite easy.

Tuesday, May 12, 2020

What Does Your Audience Really Want From Your Content

What Does Your Audience Really Want From Your Content When it comes to creating content, you have to really try to get it right. And to make that happen it’s really not enough to just think you know what your audience wants. Or worse to put out the kind of content that you want to put out. Of course, there’s nothing wrong with doing that if you’re following your passion. But when it comes to business, what you want doesn’t matter it should be all about the audience. You have to know exactly what they want from you. You need to know what kind of content they like, what they love to engage with, and give it to them. You have to let go of your own personal tastes and preferences and you have to uncover what your audience wants. So how do you do that? Well, research is the first thing that you’ll want to do. It’s handy to know what kind of social platforms your audience prefers to use, and the kind of content that they like to consume. This is your first step. If you can’t get that information right off the bat, you’ll then want to just start putting out content and see what works. Be patient and give different options a try to see which sticks. And to help you with that, let’s consider some popular kinds of content that your audience could be wanting from you. Video One of the things that always seems to go down well with an audience, is video. Even if you’re not a videographer, and you have no idea how to film, produce, or edit a video, you can still get this in place your business. You can come up with the idea, plan the content, find the beats for sale, and have some kind of idea of the theme for the video. Then you can hire someone to film and edit for you, or even use their expertise to plan the overall strategy for it too. Behind The Scenes Content Another really engaging idea is to show off behind the scenes content. This is where things like Instagram stories, snapchat, and even vlogging can come into play. Yes, your audience will love your shiny, well-planned out, and staged content but they often love the nitty-gritty ‘real’ stuff more. So don’t be afraid to get raw and show off what’s really going on behind the business. In The Moment Content As a step on from that, you may also want to get a bit spontaneous with your content. Get a great spur of the moment idea? Act on it. Try live streaming or just send out a story or snap to your audience based on what you’re thinking or what’s happening in the business right now. As we touched on in the last section, being real works. Consumers love to feel connected to you, so don’t be afraid to be impromptu with content too. Interactive Content Next up, you could always look to get interactive with what you’re going too. Why not host different games or giveaways for your audience? Give back, get your audience involved in what you’re doing, host events and meetups just give your audience what they want and connect with them. Collaborations Then, you should be thinking about the kinds of marketing collaborations that you should put in place too. If you want to expect your reach, give your audience a double-whammy of content, and really provide value, then set up a marketing collaboration with a brand or individual they also love. Bring their favorite things together for better products, services, or experiences. Online Offline Crossover It’s also cool to bring your online world offline, and send your offline audience online too. If they want more from your brand, give it to them. Give them exclusive access, set up a loyalty scheme, invite them to launches or parties just make sure that you’re blurring the lines to make their overall experience of your content stronger. A Reaction But most importantly of all, your content HAS to be engaging. And not just engaging in terms of getting likes because that doesn’t overly do anything for your business (it just looks good). Instead, you need to really tap into emotions and get a reaction from your audience. So make sure that every piece of content that you put out has a purpose. Is it educational, informative, entertaining, or just for fun? Make sure that you always have an aim with your content and you’ll be giving your audience what they want.

Friday, May 8, 2020

Job Searches are a Team Effort

Job Searches are a Team Effort Job Searches are a Team Effort Job searches are a team effort. When one partner or spouse gets axed, the whole team has to jump into action. Case in point: One of the best parts of writing this blog is having a real-life example literally write the story for itself. However, this one is personal. Real personal. And isn’t so easy to write, this time. And yes, it is about job searches. On Monday, I was watering the garden after work when my husband got home. “I’ve got some bad news,” he ventured. “Okay….,” I replied… waiting for the shoe to drop. “I’m getting laid off.” Yes. It was one of those “pick my jaw up off the ground” moments.   He’s been a valued asset with his company for 15 years. Which, these days, is pretty much the exception to most people’s longevity at a single company. It’s like forever and ago. But reality apparently struck, and a reorganization was in the works. Visions of job searches started dancing in front of my eyes. I won’t go into details about what went through my mind in terms my job search coach and resume writer “hat,” but suddenly, I found myself putting the shoe on the other foot. Personally, I have been through my fair share of job transitions throughout my career; most of them great, peppered with a couple of less-than-palatable employment experiences, but I am finding myself in a new role. Supportive spouse first.   Career management coach second. It is a weird feeling. And I realized that despite the fact that I work directly with job seekers, there are some hidden indirect people in the background for each project: The client’s families who are going through this situation right along with them. Which brings me to my point: job searches really are a team effort. They affect the entire family. We all go through it, not just one person. In my new role as the supportive spouse, I am trying to be the moral support while only weighing in on actions and tactics when asked, which is difficult. Any partner and spouse always wants to do anything to support the other person, and similarly have to bite their tongues to not come across as nagging. This situation has become an entirely new exercise for me. Whereas I am used to doing for myself or my clients, now I have to take a backseat to allow my husband to work through job searches his way, with my support being provided only when he asks for it. Chances are many other people have had to go through this with their partner or spouse; you want to do everything in your power to help them, but ultimately, they have to step into the game themselves to drive the results that they want. We simply have to support them job searches are a team effort. We are in this together.